Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations.
Translate data centered materials to non-data users. Mobile responsiveness and navigation fluidity were high priorities.
Couple content and graphic icons to reinforce the company’s services. Provide mobile ready hi-fi mockups and prototypes.
I collaborated with Accenture’s Consulting team to demonstrate how different parts of Accenture’s B2B journey work together. Copy was provided from the team and I was responsible for gathering images, creating graphic icons and designing the overall layout with respect to Accenture’s branding guidelines.
The content is very data driven and has the potential for users to become lost or lose focus. Because of this, custom icons were used to add detail to the description of services and solutions.
Research proved that responsiveness and navigation were crucial components. The layout is accessible on all modern devices. While the navigation is conveniently and allows the user to move quickly to and from each section of the B2B journey.
Copy was provided from project managers and I was responsible for designing the overall layout with respect to Accenture’s branding guidelines, gathering images and creating graphic icons. Mobile responsiveness and navigation fluidity were high priorities. The user needed the ability to seamlessly navigate from one section to another and back.